Imme Rog highlights the philosophy of the Postcode Lotteries.
The Postcode Lotteries, now operating in five countries, have been disruptive and a pioneer on the international lotterymarket right from the start, back in 1989. Having a ‘virtual product’, big TV shows and omni-presence online and on social media are key to the success of the Lotteries.
Watch CMO Imme Rog highlights the Postcode Lotteries’ philosophy: